The Holidays come once a year. But with BMW gifts, the joy lasts year round

Stop by East Bay BMW and visit our parts boutique or shop online to find lots of great gift ideas for under $25! From keychains to mugs to hats, we've got all the perfect stocking stuffers. Also available are plenty of warm coats, sweaters and hats to keep you and your loved ones warm during the winter.

Is Your BMW Lease Ending?

$250 OFF Wear & Tear*

Discount valid during pre-inspection appointment.
Fill out the form on the right to claim this offer.
*offer excludes disposition fee and excess mileage. Offer valid only at East Bay BMW

With your lease ending soon, East Bay BMW is available to assist you through every aspect of the lease-end process. One of our professional Lease End Advisors can provide you with straightforward information to help you make a lease end decision that meets your needs.

Q: Should I have a pre-inspection completed prior to my lease maturing?
A: Yes, a pre-inspection will provide you with an itemized list of excess wear and use charges. This information will help you determine whether repairs are necessary and whether or not you wish to complete them before the end of the lease.

Q: Do I have to return my BMW to the dealer that I originally leased from?
A: No, you can return your lease to East Bay BMW

Q: How much will it cost me if I am over my original contracted miles?
A: .20 cents per excess mile on all BMW models except BMW 7 series which is .25cents/mile

Q: What do I need to bring when I return my BMW?
A: Both sets of keys, books (navigation disk and cargo cover if BMW came equipped)

Q: What will I be charged for?
A: An itemized list will be provided to you during your pre-inspection or final inspection.

Q: Is it possible to get a new BMW and terminate my current lease early?
A: Yes, often times there are programs available. A Lease End Advisor can provide you with the program details

Q: Can I certify my current BMW and purchase it?
A: Yes, if your BMW qualifies for the BMW Certified Pre-Owned process then East Bay BMW can certify your BMW and process the paperwork to purchase it.

Q: Are there benefits to returning my current BMW and leasing a new BMW?
A: Yes, there are owner loyalty programs available. A Lease End Advisor can provide you with the program details.

Mission to Drive Sales Event

Your Mission: Step into the Ultimate Driving Machine

The BMW Mission to Drive Sales Event.


Brace yourself for the BMW Mission to Drive Sales Event, with anything-but-ordinary offers on a lineup of anything-but-ordinary vehicles. Now you can enjoy an on-road combination of raw power, unrivaled efficiency and total refinement, all at once. The same exhilarating performance featured in Mission: Impossible – Ghost Protocol, set to debut this December.


Get exceptional lease and finance options, like a credit of up to $2,500 on new BMW models*. Each comes equipped with a suite of premium ownership benefits, including comprehensive no-cost BMW Maintenance for 4 years or 50,000 miles—whichever comes first.This offer will self-destruct soon, so stop by East Bay BMW to take a test drive.

*Receive up to $2,500 on select new MY2012 vehicles that are leased or financed through बमव Financial Services NA, LLC. Delivery must take place between November 1 andJanuary 2, 2011. Offer must be applied to the lease/finance, and paid directly to the BMW center to offset the customer's closing costs. Offer cannot be used for purchases made prior to the start of the program, nor can it be applied toward tax, title or destination charges through the authorized BMW centers for qualified clients. Consult your BMW Client Advisor for full program details. Offer subject to change. Offer expires January 2, 2012.

Ultimate Factories: BMW X3 in Spartanburg, South Carolina

BMW announced recently that the National Geographic Channel (NGC) will air an hour-long documentary on the making of the BMW X3 Sports Activity Vehicle as part of the popular Ultimate Factories series.

The episode premiered yesterday 11/1/2011 but will be replayed again and available online. This will be the second time NGC has featured a BMW built exclusively in South Carolina. In 2007, BMW’s Z4 Roadster, also built at the South Carolina factory until 2008, was featured on Ultimate Factories

NGC spent almost two weeks at the BMW factory in early June producing and filming the new program. “Once again, BMW was very pleased to welcome the National Geographic Channel into our plant. We are proud to show people all over the world the quality and craftsmanship of BMW X3, X5 and X6, built exclusively for over 130 markets around the globe," said Josef Kerscher, President, BMW Manufacturing.

Currently, the new BMW X3, which began production in South Carolina in September 2010 and went on sale in the U.S. in early 2011, has become a bestseller for the company ― with nearly 80,000 vehicles sold globally in 2011.

Did you catch the documentary? Tell us what you thought of it.

Check out this link for more info on the X3 Spartanburg plant.

Shop East Bay BMW for all your Sport Activity Vehicle needs

Save the beach. Buy a Plate.

The WHALE TAIL License Plate sponsored by the California Coastal Commission gives drivers a way to help protect and restore the priceless resources of California's coast and ocean. Proceeds from the plate support the annual Coastal Cleanup Day which each fall turns out thousands of volunteers to clean our beaches and waterways. The plate also supports the year 'round Adopt-A-Beach program, the WHALE TAIL Grants program (which supports marine education at the local level), our free resources for educators and the Coastal Conservancy's beach access and habitat restoration programs.

A portion of the first year's fee goes to the DMV for administrative fees (about $15); the remainder of the first year fee and 100% of the renewal fees go to support coastal environmental education, beach cleanups, restoration projects, and other projects to preserve and enhance environmental resources. The renewal fee is $40 annually for the sequential license plates, and $78 annually for the personalized plates.

More info is available in the East Bay BMW customer lounge. What would you put as your custom plate?